Caribbean News Now!

About Us Contact Us

Countries/Territories

Jump to your country or territory of interest

Advertise with us

Reach our daily visitors from around the Caribbean and throughout the world. Click here for rates and placements.

Contribute

Submit news and opinion for publication

Subscribe

Click here to receive our daily regional news headlines by email.

Archives

Click here to browse our extensive archives going back to 2004

Also, for the convenience of our readers and the online community generally, we have reproduced the complete Caribbean Net News archives from 2004 to 2010 here.

Climate Change Watch

The Caribbean is especially vulnerable to rising sea levels brought about by global warming. Read the latest news and information here...

Travel


Follow Caribbean News Now on Twitter
Connect with Caribbean News Now on Linkedin



News from the Caribbean:


Back To Today's News

Caribbean spa and wellness sector set to take on the international spa industry
Published on January 29, 2013 Email To Friend    Print Version

BRIDGETOWN, Barbados -- The Caribbean Spa and Wellness Association (C-SWA) supported by Caribbean Export Development Agency (Caribbean Export) has launched a new website to mark the beginning of their plan make the Caribbean a leading spa destination by 2015.

The “Development and Promotion of the Caribbean Health and Wellness Tourism Sector” project is being conducted in conjunction with the Caribbean Spa and Wellness Association (C-SWA) and is financed by the United Kingdom’s Department for International Development (DFID) through the Caribbean Development Bank (CDB).

The global health and wellness (H&W) industry is a USD40 billion international market, growing at 30% per annum, according to a Commonwealth Secretariat study, which also estimated the Caribbean’s potential for generating export earnings from this sector at US$175 million. The industry’s growth makes it attractive and the Caribbean has the advantage that service and product providers that are already in the tourism market can diversify their products to attract more customers by targeting specific markets.

There is a need to promote the H&W tourism sector in the Caribbean and internationally, and one of the most cost effective means of promotion is through the development of a website or web portal. The proposed web portal will assist Caribbean Export and C-SWA in virtually promoting the region as an H&W destination. Executive director of Caribbean Export, Pamela Coke-Hamilton said at the press conference last Friday that the region possessed the ideal environment for a thriving health and wellness sector.

C-SWA chairman Steve Andrews echoed the executive director’s sentiments that the sector had “tremendous potential” and suggested that the global economic crisis was leading to “more and more stressed out people” looking for the tranquility found at spas.

He also pointed out that the time taken to reach Thailand from North America can take as much as 18 hours and yet their health and wellness sector had grown by 12 percent. It is his view that the Caribbean had the potential to divert some of the traffic that is going spa destinations like Thailand because, “if you are stressed out you are not going to want to sit on a plane for 18 hours…” he said.
 
Reads: 4656





Click here to receive daily news headlines from Caribbean News Now!



Back...

Comments:

No comments on this topic yet. Be the first one to submit a comment.

Back...

Send us your comments!  

Send us your comments on this article. All fields are required.

For your contribution to reach us, you must (a) provide a valid e-mail address and (b) click on the validation link that will be sent to the e-mail address you provide.  If the address is not valid or you don't click on the validation link, we will never see it!

Your Name:

Your Email:

(Validation required)

Comments:
Enter Code





Disclaimer
User comments posted on this website are the sole views and opinions of the comment author and are not representative of Caribbean News Now or its staff. Caribbean News Now accepts no liability and will not be held accountable for user comments.
Caribbean News Now reserves the right to remove, edit or censor any comments. Any content that is considered unsuitable, unlawful or offensive, includes personal details, advertises or promotes products, services or websites or repeats previous comments will not be approved.
Before posting, please refer to our Terms of Use and Privacy Policy.



Other Headlines:



Regional Sports: